For class on Tuesday 11/12, we’re going to brainstorm ideas about food + commerce. Here are our prompts:
- Choose a type of candy and brainstorm what a “premium” version of it might look like.
- Think of a food or brand that feels targeted to a specific age demographic. Now imagine how it could be rebranded to appeal to a different age demographic.
- Imagine the most ridiculous food subscription service you can think of. Now come up with the ideal influencer/spokesperson for that service.
- Think of a food you cannot get but would like to get at an Alabama football game. Why is it not available? How would it be offered/served?
- Choose a fast-food chain and think about how it could reinvent itself in a healthier direction.
- Name a food product that could benefit from a packaging redesign. What changes would you suggest?